Assessment 'RESEARCH' SJA 03/10/11

www:

• Brittany, parts of your blog are a real joy to read - it's obvious that you are thinking carefully about conventions of Pop and Rock videos and there's signs that you are really trying to push the blog to its full potential for some posts
• Good use of gif's for a few posts - and good use of contact sheets.
• Some very insightful analysis for some posts where you have been asked to analyse adverts and album covers
• You have so much potential in Media, but I do feel as though this blog does not reflect the levels you were achieving in Year 12 at this stage Brittany, still quite a bit of work to complete for the 'Research Section'

ebi:

• Post 1 - Brief - is very... brief!!? Perhaps a little more detail would show what an A Grade student can do...
• Post 8 - Conventions of a music video - still no visuals - push the blog to be really visual and exciting to read / look at - this is the perfect post to show your ICT skills and to make really creative
• Post 9 - Theories - Bordwell - Missing?
• Post 11 - Theories - Goodwin - missing?
• Post 13 - Mood Board - needs a paragraph to explain why / how artists working within this genre want to be represented (remember you have a high target grade.... work for it...)
• Post 14 - Really good post for 'Bad Day' - good to see gifs included, the other two posts you have contain good contact sheets - could you be more creative? Still 2 posts missing for this??
• Post 15 - Genre conventions - good to see moving gifs - but really very brief and vague comments that don't really show a sophisticated understanding of the genre conventions at all - I hope you want to show an examiner that you can obviously do better than this and display wider knowledge here...
• Post 16 - CD cover analysis - only one (a very good one for 'Local Natives'...) but 2 missing?
• Post 17 - Record label research - Needs one more? The two entries you have for this are very good.
• Post 18 - Advert research - only one there? Needs 3?
• Post 19 - Audience Survey - needs to be posted / scanned in
• Post 20 - good graphs, but you will need to analyse to show / explain how you intend to use these results in your music video ideas

Overall assessment: IN (IMPROVEMENT NEEDED) - Referral for underachievement. Brittany, it's disappointing to see so many gaps missing in your blog this time. You need to prioritise getting this totally sorted out this week and making sure every post is 100% complete and every post is striving towards an 'A' grade - be creative, clever, and visual in your posts. There's too much work missing.

You have until Friday Oct 7th to get this completed before the absolute final mark. Do not let yourself down with work that is currently less impressive than what you did in Year 12.