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Friday 16 September 2011

Music Video 2- Eminem Ft Rihanna 'Love the way you lie.'


This video is a prime example of a music video that has a narrative story that reflects the lyrics of the song.
The first shot is a close up of one of the artists, shown lip syncing the words to the song. I think that we are introduced to the music video with this shot as Rihanna is one of the most successful pop artists, and therefore would automatically intrigue her fans. This is also the first time that any of her fans saw her bright red hair for the first time, which would then become a massive trend for teenage girls/young adults across many different countries. As Rihanna is a fashion icon by introducing her hair for the first time at the start of the music video this also grabs the audiences attention, and therefore cause people to talk about it via social networking which helps promote the video and her music. The close up is also used so that it is evident for the audience to read her facial expressions, which are stern and mean which connote with the lyrics of the song which theme hatred and anger.
The second shot is a mid shot of the female character used in this music video. The female character is Megan Fox who is an actress best known for her apperance. Having a celebrity involved in your music video also helps creates publicity aswell as intriguing Megan Fox's fans into listening to the song or viewing the music video. The background is parrallel to the foreground, as the background is located in a stereotypically ordinary house. However, the foreground image is of Megan Fox who is cupping her hands to hold fire. This contrast reflects how her and her boyfriend may appear to be an ordinary couple, but behind closed doors it's destructive and dangerous.
The third shot shows the second artist Eminem who is also incredibly famous. This is a beautifully framed shot as it is located in a deserted field as the sun sets. Even though Eminem isn't always centred in the middle of the frame, the open space area allows the audience to divert straight to him. As he lip syncs in this shot his body language and gestures suggest that he is angry and frustrated, something that rappers are stereotypically associated with. This shot is one of the only shots that uses high key lighting, therefore this being the only shot that connotes any positivity. However, I think that they have used this location when shooting Eminem's scene to contrast the different emotions conveyed. The location lifts the video whereas eminem brings negativity with his angry lyrics and gestures. You could suggest that this is used so that their audience has mixed emotions and feelings, just like both the male and female characters do in the music video.
As the music video progresses the lyrics are reinforced by the emphasis of the two lead characters. In the background

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