Labels

Wednesday 14 September 2011

Music Video Genre Moodboard



I have created this moodboard to represent pop music, specifically male artists as me and my group are looking at doing a song by an artist called Ed Sheeran, who is from the pop genre. Therefore, we researched other successful soloists and groups both male and female to get a broad idea of the connotations used in a pop music video's.
The presentation of a pop artist is the main element of a pop video, as in this genre looks are one of the most important factors. They also usually have that 'wow factor' with artists like Lady Gaga and Rihanna either dressing inappropiately or outrageous to promote themselves aswell as their music. A lot of pop artists are also fashion icons, for example artists like Pixie Lott and The Saturdays have their own clothing range, which not only publicises them as a group but promotes their status and role within pop music.
However male pop artists can attract both female and male attention in different elements. For example a boyband called 'One Direction' are five attractive boys who girls absolutely go crazy for, and 99% of their fan base are teenage girls. Therefore their image is extremely important in their music role because if you're to be honest if they weren't that attractive they wouldn't be as successful as they are. However, boys can aspire to be like them because they're extremely fashionable and therefore are icon for boys.
However, like I previously mentioned women are seen more as a sex symbol, and are often seen in skimpy, outragous clothes to attract attention from men, especially in music video's where they edit specificity for the camera  to make them look how they desireable. For example in Kylie Minogue's video of Spinning Around, we can specifically tell that the camera has been used to film shots of her good body parts, even though she looks great originally, there may be some weak points about her which she may feel could put the audience off.

1 comment:

  1. Kayleigh:
    This is a very good mood board as it clearly conveys the genre of Pop. It displays a variety of artists with different settings from their music videos.
    It has mostly lighter colours with some images contrasting (The Wanted and Jessie J). You also included a number of album covers which is good to see. The colour orange also works well with the particular genre that you chose. You found clips from certain music videos so the perfomance of the artist was shown clearly.
    You also included artists that are both male and female.

    Perhaps if you had enough time to complete this task you could have added more images to just emphasise the genre even more so and make it even clearer to the audience.

    ReplyDelete